Forming Meaningful Online Communities

I think that the one thing we don’t talk about nearly enough, when it comes to small business owners that work from home is the very real risk of isolation. Because you don’t really have co-workers to talk to at the water cooler every day.
 
Sure, some independent, online entrepreneurs, like this week’s guest, Miranda Nahmias have teams, but they’re not necessarily sitting right beside you.
 
However, Miranda is one of many entrepreneurs who found a way to work around the isolation aspect of the entrepreneur lifestyle, via Facebook Groups. Not only does she regularly participate in discussions, but she also is the moderator and admin of two Facebook groups:
 

• A group intended to help freelancers get clients
• The Chronic Illness Facebook Group

 
She’s also an admin for the Writing Revolters Facebook Group, which I’m also a member of.
 
What this episode covers:

• Miranda Nahmias on the work that she does at Miranda Nahmias & Co
• How she went from working for her dad’s publishing company to running her own agency
• Miranda looking back on day one/ week one: “I wish I would have been more serious about my email marketing in the beginning” and why that’s important to her
• How Miranda used to really struggle with stepping outside her comfort zone with calls, video recordings, etc.: “it was really, really hard”
• Miranda to other introverted business owners: “with practice, it got to the point where stepping outside my comfort zone came much more naturally to me”
• Why Miranda believes there’s a place for everybody out there (in the online business world)
• Teaching her courses and what happened that she never expected: “most of her students are introverts as well!” and how relating to their experiences really helps.
• How Miranda’s free five day get new clients challenge is about forcing her introvert-dominated audience outside their comfort zone.
• How Facebook plays a role in Miranda’s business, and how she treats it as a business tool rather than a distraction
• Miranda’s passion for community and creating community in her business (why it matters to her)
• How being open and vulnerable yourself when you run an online community can help people get over the shyness of being open and vulnerable in Facebook Groups, especially in groups like Miranda’s chronic illness group, which of course is something deeply personal and not easy.
• Biggest and most common mistakes clients make with social media: “they don’t really look at all their marketing together”, and how to fix that
• The importance of having a plan when it comes to social media and why that’s likely the reason why it isn’t working
• Why Miranda loves keeping spreadsheets to plan out marketing strategies and how she approaches it
• How having a team has helped Miranda, but why she doesn’t think it’s for everyone.
• Why her advice to solopreneurs transitioning to working alone to working with a team should start by testing it out via working with just one team member.
• What having a team is really like and why starting before the workload gets overwhelming is important.
• Why Miranda loves not actually having a “typical day” and the importance of her one day a week to focus on her own business.
• Miranda’s interest in working towards steady passive income and writing a book over the long-term.
• Why Miranda describes her business as friendly, educational…and pink!

 
About Miranda:
 
Miranda Nahmias is a systematic marketing expert for female online service providers. When she’s not writing epic, actionable blog posts, she’s doing everything she can to help lady biz bosses achieve their dreams in the most stress-free way possible! Miranda does this by providing amazing resources and done-for-you services that use her proven systematic marketing techniques to allow busy female service providers score more clients and #growlikewoah in their businesses. 
 
Where you can find Miranda Online:
 
The Miranda Nahmias & Co. website
Follow her on Instagram
@mirandanahmias (twitter)
Watch her YouTube Videos
 
How you can follow this podcast (and learn more about its host)
Twitter
Get podcast news and updates in your inbox
Check out my website